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12 Lessons from Six Alcohol-Free Years

On the 2nd of April 2018, I made a decision that changed my life forever. It’s the best move I’ve ever made. I’m not being overly dramatic when I say that. I gave up alcohol on that date and have not touched a drop since. Last week saw me celebrate six years of being alcohol-free. […]

Eight Awesome Ways to Get More Google Reviews

When it comes to review options, Google Reviews stands out by a mile. It’s the one everyone knows. It’s the one that’s free. It’s the one that doesn’t need any explanation. Google Reviews are becoming increasingly influential in customers’ buying decisions.Search for a sandwich bar or a hairdresser in an area. You’ll be Googling it, […]

What Estate Agents Can Learn from a Late, Great Legend

What Kobe Bryant’s Legacy Teaches Agents I got emotional researching and writing this article. There’s a sense of enormous loss when writing about someone who achieved so much and would’ve gone on to impact millions more people but was tragically taken from us way too soon. I’m talking about the basketball legend Kobe Bryant. On […]

Lettings Agency Legends

Hi Folks, This is a long read but a valuable one. Originally published in 2023, this article offers a fascinating look into the world of Paramount Properties (PP), an award-winning northwest London-based estate agency. Known for its exceptional service, PP has received more than 1200 Google Reviews with an impressive 4.8 stars out of five. […]

16 Things I Learned about Running an Estate Agency Event

I got my then 10-year-old daughter involved at the event. She created this welcome board for people attending. What do the best agents do at events? Hi Folks, I thought the article below is well worth repeating. It was originally posted more than 12 months ago. But its key points are even more relevant today. […]

Why Your Agency? Why Now? 

Hello Folks, We launched the Ethical Agent Network officially on Monday – more about that below. https://propertyindustryeye.com/new-ethical-agent-network-launches-pledging-to-be-different/ And the start of the EAN ties in nicely with the final part of our A-to-Z Guide to Ethical Estate Agency. Here’s the final two letters – Y and Z. Y – You In estate agency, ethical responsibility […]

When Did Your Agency Do the Right Thing?

Hello Folks, We’re entering the final furlong of the Only Way is Ethics, the A to Z guide to ethical estate agency. The shiny printed copies of this were delivered last week. Hit me up if you want one sent to your agency. So, this week, we are looking at V to X (finding an […]

Why Cutting Corners On Quality Will Kill Your Agency

Hello Folks, Take a break from all the Valentine’s Day-themed emails with our latest update from the A to Z of Ethical Estate Agency. In this week’s article, we look at the importance of learning in a constantly changing industry, how cutting corners on quality is a risk not worth taking and the responsible approach […]

How to Maximise Partnerships and Wellbeing in Your Estate Agency

Hello Folks, “Howzit?” As my South African mate, Jan-Hendrick would say. Last week, we looked at the J to L section of the Guide to Ethical Estate Agency. This week, it’s the turn of letters from M to P. We explore what makes certain partnerships more successful, how to support your team’s health and wellbeing, […]

Why Local Knowledge Quickly Pays Dividends for Ethical Agents

Hello Folks, How’s tricks? Last week, we looked at the G to I section of the Guide to Ethical Estate Agency. This week, it’s the turn of letters from J to L. We look at how paying people on time, acquiring never-ending knowledge and leading the drive towards localism can set ethically minded agents apart […]